How Google works

http://www.google.com/librariancenter/articles/0512_01.html

How does Google collect and rank results?
One of the most common questions we hear from librarians is “How does Google decide what result goes at the top of the list?” Here, from quality engineer Matt Cutts, is a quick primer on how we crawl and index the web and then rank search results. Matt also suggests exercises school librarians can do to help students.

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